216. Part 1: Crumbling Under $350K of Business Debt with Genevieve Zizzo

Register for my FREE debt class for entrepreneurs: https://ginaknox.co/free-training 

Join Small Business Money School: https://ginaknox.co/school 

Join the waitlist for the 7 Figure Wealth Mastermind: https://ginaknox.co/mastermind 

Episode Synopsis: 

In Part 1, Genevieve Zizzo opens up about building her Osteo clinic from the ground up, expanding into a thriving practice, and then watching it all collapse under the weight of COVID shutdowns and mounting expenses. She shares the heartbreaking reality of carrying 15 staff, taking on government loans, and eventually staring down $350,000 of business debt. This is the raw story of what it means to crumble under debt while holding on to the belief that resilience is possible.

Timestamps:

00:00 – From student to clinic owner at 23
04:23 – Expansion, partnership, and early debt
07:50 – COVID shutdowns and government loans
12:17 – Hiring internationally during the pandemic
18:35 – The dream of a “utopian clinic” crumbles
19:49 – Facing $350K of business debt
33:30 – First online course brings in $25K

About Geneviève Zizzo:

Geneviève Zizzo is a manual osteopathic practitioner, clinic owner, and the creator of Emotional Anatomy for Healthcare Professionals — a groundbreaking program that teaches healers how, why, and where emotions express themselves through the nervous system, fascia, and physiology. This deep area of passion and research led to her latest creation: The Body Oracle, an AI tool that helps both patients and practitioners decode the emotional root of physical symptoms for a truly holistic understanding of what the body is saying.

With 15 years in practice and a lifelong obsession with how the body speaks, Geneviève blends science and intuition to help people reconnect to their body’s wisdom — and build lives and practices that feel as good as they look.

Where to find Geneviève:

Website: www.genevievezizzo.com, www.fchn.ca (clinic website)

Socials: @genzizzo

The body oracle link: https://chatgpt.com/g/g-6837d24e3ee881919ac01861850d1e80-the-body-oracle 

Category: Entrepreneurship

Keywords: business debt, small business, osteo clinic, COVID shutdowns, entrepreneurship, government loans, hiring staff, financial collapse, debt reckoning, resilience, rebuilding business, money mindset, business owner struggles, debt spiral, online business pivot