201. "I used to think wealth was saving, now I know it's investing" with Chaitra Radhakrishna
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Episode Synopsis:
In this engaging conversation, Chaitra Radhakrishna shares her journey from being a software engineer to becoming a successful entrepreneur and the owner of Pink Pot Studio. She discusses her rebranding efforts, the influence of her father's financial wisdom, and how motherhood reshaped her perspective on business and financial independence. Chaitra reflects on the challenges she faced during her maternity leave, her determination to hit a $100K revenue goal, and the importance of value-based pricing. The conversation also touches on unexpected life changes and the resilience of women entrepreneurs. In this conversation, Gina Knox shares her journey of confronting limiting beliefs about money, the shift to financial responsibility as an entrepreneur, and the importance of continuous learning in wealth building. She discusses how her mindset evolved from viewing wealth as merely saving money to understanding the significance of investing. Gina emphasizes the need for entrepreneurs to build wealth alongside their businesses to reduce financial pressure and enable risk-taking in their ventures.
Timestamps:
00:00 - Introduction to Chaitra Radhakrishna
03:07 - The Journey from Software Engineer to Entrepreneur
05:53 - First Memories of Money and Family Influence
09:00 - Motherhood and Its Impact on Financial Independence
12:09 - Navigating Business Challenges During Pregnancy
14:55 - The Shift in Mindset After Motherhood
18:13 - Pricing Strategies and Overcoming Money Mindset Blocks
21:00 - Unexpected Life Changes and Financial Decisions
24:20 - Confronting Limiting Beliefs About Money
30:19 - The Shift to Financial Responsibility
38:38 - Redefining Wealth Building
46:12 - The Importance of Continuous Learning in Wealth Building
About Chaitra Radhakrishna:
Chaitra is the founder of The High-End Web Designer (HEWD), a coaching program that helps web designers scale to $10K+ projects while working less than 20 hours a week. After growing her own Shopify design studio, Pinkpot Studio, to six figures with high-end clients, she now teaches other designers how to raise their rates, attract premium clients, and build businesses rooted in sustainable ambition—profitable, balanced, and designed to fit their life, not the other way around.
Where to find Chaitra:
Website: https://chaitraradhakrishna.com/
Category: Wealth
Keywords: Entrepreneurship, financial independence, motherhood, money mindset, business journey, rebranding, pricing strategies, personal growth, family influence, challenges, money mindset, entrepreneurship, financial literacy, wealth building, limiting beliefs, investing, cash flow, assets, financial responsibility, continuous learning
